Theme III PP
Theme I: Ecotourism and Local Sustainable Development
Theme II: Ecotourism and Nature Conservation
Theme III: Communication, Education and Global Branding for Ecotourism
Theme IV: Critical Issues and Current Trends in Ecotourism
III.1. Training and Education in Ecotourism
- Christina Caveliere, Director of Training and Education, TIES - “Training and Education Programs and Research within The International Ecotourism Society (TIES)”
- Arturo Crosby, Executive Director and Advisor, ECOTUR and UNWTO Volunteers Program - “A Fundamental Tool for Integration of Local People: Strategy for International Cooperation”
- Aivar Ruukel, Chairman, ESTECAS (Estonian Ecotourism Association) - “Lifelong Learning in Ecotourism”
- Eduard Müller, President, University for International Cooperation - “Education in sustainable tourism and ecotourism in Latin America, current challenges”
III.2. Marketing Ecotourism
- Antonis B. Petropoulos, Director, ECOCLUB®, International Ecotourism Club™ - “Defining and Uniting the Global Ecotourism Movement through Improved Communication”
- Ariane Janér, Technical Coordinator, EcoBrasil - “The Brazil Experience: Media Outreach, Effective Use of Marketing Tools for Ecotourism”
- Habis Alsamawi, Professor, Geography of Tourism, University of Jordan - Perceptions and Preferences of Tourists Towards Selected Ecotourism Destinations in Bahrain
III.3. Nature and Culture Interpretation
- Erick Vargas, Director, National Ecotourism Chamber of Costa Rica (CANAECO) - “Effective nature and culture interpretation for quality ecotourism experiences”
- Lennart Pittja, Founder/Owner, Pathfinder Lapland - “Saami Pathfinder”
- Lars Lindkvist, Executive Chairman, Basecamp Explorer Kenya/India - “Syntax of Culture and Nature in Ecotourism – examples from Kenya, India and the Pyrenees”
III.4. Ecotourism and the Media
- Richard Hammond, Columnist on eco-travel for the Guardian Newspaper/Founder, GreenTraveller.co.uk
- Tom Hall, Travel Editor, Lonely Planet - “Ecotourism and the Media - Opportunities & Challenges”
- Frances Figart, Green Travel Consulting / Editor, Modern Traveler, the global magazine for enlightened explorers - “Goodness Still Sells: The Media’s Role in Re-Branding Ecotourism”
III.5. The Role of National and Regional Ecotourism Associations
- Lone Lamark, Project Manager, Ecotourism Norway - “Developing Ecotourism Norway”
- Judy Kepher-Gona, Executive Officer, Ecotourism Kenya - “Ecotourism Societies and Ecotourism Branding: Prostects and Challenges”
- Ariane Janér, Technical Coordinator, EcoBrasil - “EcoBrasil and the Adventures of Ecotourism in Brazil”



